Ranks NL Webmaster Tools
Build search engine friendly websites with the best page analyzer on the web

Thousands of satisfied customers since 1998

Make your message clear to humans and search engines alike


  • Optimizing HTML for SEO manually is time consuming and demands a lot of experience. Professionals and more experienced search engine optimizers save time and money with quick overviews of important on-page factors in search engine marketing.

  • Beginners and search engine marketing students use our tools to help understand why a page may or may not rank well.

  • SEO copywriters use our tools to make sure their articles contain the proper keyword focus.




On-Page Search Engine Optimization

SEO is often divided in two main areas: On-Page Optimization and Off-Page Optimization. Both areas of SEO are important to get good rankings.

Ranks NL does show Off-Page Data but is focused on tools to help with On-Page Optimization.

Page Analyzer

See if a search engine can easily 'understand' what search terms are most relevant for a page. If your main phrase/keyword is not occurring among the top phrases detected by this tool there is a good chance that a search engine will not grasp what the main phrases of that page are either.

This tool analyzes keyword density and placement on HTML pages, to gain a closer perspective on the keyword optimization and keyword usage of any web page. Reports provide an overview of what it estimates to be the main keywords on the URL you submit.

Among many others things it helps you answer questions about any URL such as:

  • Does the document use the words and phrases (keywords) I'm hoping to be found for ?
  • Is it clear to search engines these keywords are the main focus of the URL ?
  • Do important areas such as title tags contain the keyword(s) you are targeting ?
  • Do headlines use header tags with relevant keywords ?
  • Do you excessively use keywords you want the URL to rank for ?
  • What language might a search engine think the document is written in ?

The reports also include Off Page data such as link popularity and incoming anchortext, and social network statistics to help you understand why a page might do well or not in the search engines. More importantly, reports include the search engine positions for the most popular keywords in the most relevant language version of Google. Clicking on a keyword in the main report will reveal the estimated search volumes for the exact keyword and phrases containing the keyword.

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Page Analyzer main keyword view
Page Analyzer elements view
Page Analyzer page properties
Page Analyzer domain properties
Page Analyzer links view
Page Analyzer Google Positions
Page Analyzer images view
Page Analyzer outgoing links view
Page Analyzer advanced form options

Article Analyzer

Analyzes keyword density and placement in text or HTML before publishing. Instead of inserting a URL you type or insert text in a text area and the tool will give you an overview of keyword density  and placement right away. Gain a closer perspective on the keyword optimization and keyword usage of any text.

Article Analyzer main view
Article Analyzer working with flat text

Multi Page Analyzer

Analyzes the general theme of a set of web pages, and speed up your work by analyzing multiple URLs with the Page Analyzer, using a single command. Aside from producing regular reports per URL it will also show you what the pages in your URL set have in common.

Multi Page Analyzer main view
Multi Page Analyzer main view
Multi Page Analyzer form
Multi Page Analyzer link extractor
Multi Page Analyzer - My URL sets

What others say about us
Ranks NL is recommended by the best in the business

..There are a number of free tools available on the Internet that help build search friendly sites. These tools automate tasks we have described in this article. The first is an online analysis Web site available at Ranks.nl Web Site Promotion Tools. This tool checks your Web site for the proper usage of keywords and compares various search engines..

From Driving more traffic to your WebSphere Commerce site

Darshanand Khusial, Lead Architect , IBM and Walfrey Ng, Software Engineer, IBM on ibm.com

..A bit of KW usage data about the page - The Ranks.nl tool is still the best..

Rand Fishkin, CEO of Moz on moz.com

.. Keyword Density & Prominence 2.7 Reviewer comment – Very extensive tool for deeply exploring the current keyword/keyphrase optimization and usage of any web page. This is just one of many excellent tools from Ranks.NL..

SEMPO on SEO Fundamentals
SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it.


More quotes


Damian Doyle
Everything from CEO to cleaner

Profit from 15+ years of fulltime SEO experience and development


Welcome to Ranks NL! My name is Damian, programmer and SEO expert.  I have been working in SEO fulltime since the days of Infoseek in 1998. Back then I created a homemade keyword density analyzer to improve search engine rankings for my own sites. Around the year 2000 the first public version of this tool was released on this website.

Years -and many bugs- later, in january 2014, I decided to split up my general SEO business so I can work on Ranks NL fulltime.


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